Traditional fashion inspirations: Where heritage meets modern spirit
Traditional fashion thrives on its diversity and timeless elegance. As a fusion of heritage and modern lifestyle, it not only reflects cultural roots but also reinterprets alpine influences in innovative ways. Our latest designs draw on this rich history and transform it into wearable fashion for today.
Getting Married in Traditional Dress – Where Tradition Meets Love
Whether romantic and alpine or elegantly Bavarian: discover enchanting ideas, dreamy outfits, and plenty of inspiration for your unforgettable traditional wedding!
Dirndl Trend 2026: Dirndl with Flutter Sleeves
Styling ideas with just one detail: discover how detachable flutter sleeves can give your dirndl a whole new charm—from light and summery to festive and elegant.
Dirndls Like No Other – Exclusive & Limited-Edition Styles
Discover handpicked designer dirndls—whether velvet, brocade, or elegant fabric combinations. Find your unique traditional outfit!
Elegant & Radiant in a Velvet Dirndl – Get Inspired
Whether vibrant green, romantic rose, or deep burgundy—discover dreamy velvet dirndls in festive colors, paired with styling ideas and accessories for your perfect look. Find your favorite dirndl now and experience how tradition and elegance come together.
Traditional Costumes & Folk Festivals – Your Style Guide
Discover trendy traditional outfits, styling tips, and looks for your perfect appearance at the Cannstatter Wasen, Oktoberfest (Wiesn) & more. Includes a schedule of all the most important folk festivals in southern Germany.
Cord Dirndl – Timeless Elegance Is on Trend
Soft, textured, elegant – the corduroy dirndl combines traditional charm with modern style. Style this new trend dirndl for many occasions and looks.
Oktoberfest Trends: Must-Haves for the Wiesn
Discover the latest Wiesn trends: from stylish dirndls to modern lederhosen—so you’ll be perfectly dressed for Oktoberfest. All the must-haves for your perfect Wiesn outfit!
